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Modus Operandi

FREQUENTLY ASKED QUESTIONS

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Canada Digital Adoption Program

You can get funding through the CDAP if your business:

  • is a for-profit business (including for-profit social enterprises and co-operatives)
  • is registered or incorporated
  • is consumer-facing (sells goods and services directly to end consumers)
  • has at least one employee (other than the owner) OR had at least $30,000 in annual revenue in the most recent tax year 
  • commits to maintaining a digital adoption strategy for six months
  • agrees to participate in follow-up surveys, share data about the experience, and have its name published as a grant recipient

Your business is not eligible if it is:

  • a corporate chain, franchise or registered charity
  • a representative of a multi-level marketing company
  • a brokerage firm, such as real estate agents, investment advisors, insurance agents, etc.
  • a business that is engaged in online reselling or drop-shipping reliant on third-party suppliers
  • a wholesale or distribution business and manufacturer (unless you sell directly to consumers)

The provincial government covers 100% of the costs (up to $2,400). You are only responsible to pay for the taxes.

The government pays the grant money directly to you. The majority of our clients are reimbursed within 30-60 days of submitting of their detailed invoice from Modus Operandi to their government advisor (including proof of payment).

This program has been specifically developed to help fund the setup of e-commerce solutions for small business owners in Canada. Here are a few examples of the costs covered by the $2,400 micro-grant:

  • To develop a new e-commerce website or add functionality to your existing site (e.g. online reservation/booking tools, online ordering systems, electronic payments, search engine optimization (SEO))
    • Please note: the re-design of an existing site is not eligible.
  • To install an e-commerce platform (including subscription fees/costs)
  • To hire a consultant to help with digital marketing strategies for your e-commerce store that could include activities such as social media advertising.
    • Your grant cannot be used solely for digital marketing or social media advertising; such uses must be tied to an overall e-commerce implementation plan and not a standalone item
  • To track and manage inventory and sales, market to customers, offer discounts, maintain a loyalty program, or increase cyber security using e-commerce software
  • To pay up to 20% of the total cost of hardware and software

Eligible costs must be directly tied to the sale of goods and services online.

Website Design

Yes, we do! In fact, our website hosting is powered by renewable energy sources and we’re pretty proud about it.

The website you purchase from Modus Operandi will be 100% yours. No monthly fees, hostile takeovers or fine print to sift through.

Our preferred platform is WordPress, as it is one of the more SEO friendly tools available.

Social Media Marketing

We evaluate the needs of our clients on a case-by-case basis to craft a bespoke social media strategy. Generally speaking, we manage and create content on the following platforms: Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube.

In short, yes we will. The cost of shipping (and returning) the products will be the sole responsibility of the client. Although we are enthusiastic about photography, we are not professional photographers. We always encourage our clients to work with an expert.

Absolutely! In order to provide social media services we will need full access to your social media accounts.

Don’t see your question above? Feel free to send us an email!

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WHAT WE’RE READING 📚 Today I picked up Good Habit WHAT WE’RE READING 📚 Today I picked up Good Habits, Bad Habits by Wendy Wood. I’m only at the beginning, but it already has me thinking about something simple: We are what we repeatedly do. The habits we build shape our outcomes — personally and professionally. If we can learn how to intentionally build better habits and eliminate the ones that hold us back, the impact could ripple into every area of life. Looking forward to diving into this one! 🤓
In the early days, you ARE the business 💪🏻 You do In the early days, you ARE the business 💪🏻 You do the marketing. Answer the emails. Organize the receipts. Build the website. Serve the clients. But growth won't happen if you keep doing everything. (Not because you’re not capable.) Because you simply can’t do everything at once. You work hard to bring in new clients, and once you have them.. You need to service them. So your focus shifts to the work. And while you’re busy serving the customer, answering emails, and keeping clients happy… Who’s doing the marketing? Where are the next clients? Usually… nobody 😬 So the pipeline dries up. Then when the work wraps up, you have to scramble to drum up more business again. And the cycle repeats. You’re stuck working IN the business, which means nobody is working ON the business. Real growth starts when you can break this cycle and start to delegate. Delegation isn’t losing control. It’s creating the space your business needs to grow. This is the kind of work we do at Modus Operandi 💃🏼 We help business owners step out of the day-to-day, build better systems, strengthen marketing strategy, and create a business that operates like a oiled machine 😎 If you want help figuring out what to delegate, which systems you need, or how to keep clients flowing into your pipeline... Let’s talk! Book a discovery call so that we can look at your business together and map out the next step 👉🏻 https://bit.ly/3MMNDWb
Some projects just hit a little closer to the hear Some projects just hit a little closer to the heart 🐾 We had the chance to work with Natasha as she launched her pet service business. Our role was part consulting, part design — helping her map out what it would take to start and run a successful pet care business, and then we helped her build a brand that reflected the care and professionalism she showed her clients. This one was extra special, because before Modus Operandi, there was Black Collar Society (a pet hotel that I [Amber] owned). It was honestly one of the best jobs I’ve ever had — spending my days caring for animals and walking dogs alongside some incredible women. Getting to dip my toes back into that world again gave me LIFE 🐶 Working with pet professionals is something I would love to do more of! So, if you’re a dog walker, pet sitter, groomer, trainer, or run a pet care business and want help building something sustainable, profitable and less stressful - let me help! Thank you so much, Natasha, you for trusting us with your vision 🖤
I haven't disappeared. I've been recalibrating. I haven't disappeared. I've been recalibrating. Our little family grew, and then we moved across the world to a town where we didn't have a built-in support system. No village. No backup plan. So we built it. New community. New relationships. New businesses. Motherhood has helped me to become more focused, streamlined, and more decisive than ever before 🧡 My time is precious to me. Now, with a strong community of friends, family, and neighbours behind us — we are transitioning from survival to thriving on purpose. And I’m ready to help you do the same. Modus Operandi has never been about "hustle". We are passionate about helping small business owners make the shift from working IN their business to working ON their business, so they can work less and make more. If you're ready to make that shift, book a call with me TODAY and let’s map out how you can work smarter, not harder 😉 BOOK HERE 👉🏻 https://bit.ly/3MMNDWb
A soft launch Cinderella story ✨ When starting up A soft launch Cinderella story ✨ When starting up a new business, you don't always have the budget for a complete brand strategy, brand kit or a new website. That's why we worked alongside this client to create an attractive logo and design assets for a social media soft launch.. and she landed 4 NEW CLIENTS within 8 hours of launching! 💃🏼 If you offer a quality service or product, and you feel like you're not gaining any traction; you might want to consider a rebrand! #logodesign #logodesigners #customlogodesign #logoredesign #logobrandingdesign #brandingdesign #logomaker #brandlogo #logodaily #logoinspire #graphicdesigncommunity #graphicdesignstudio #logocreation #logolove #logogram #logosimple #dailylogo #modernlogos #brandinginspiration #brandingidentity #brandingstrategy #brandingstudio #brandingdesigner #brandingexpert #brandingcoach #brandinglogo #digitalbranding #brandingservices #brandingsolutions #brandingspecialist
“You get a card, you get a card..” 🥳 Real talk th “You get a card, you get a card..” 🥳 Real talk though: anything worth doing, is worth doing right! I speak from experience when I tell you that a well designed business card doesn’t end up in the recycling bin, makes a lasting impression and motivates the recipient to take action 💪🏻 The real question is: WHO WANTS A CARD?! 😂 #businesscardsdesign #typographyinspiration #businesscardideas #designbusiness #designbusinesscard #letterpressbusinesscards #luxurybusinesscards #custombusinesscards #newbusinesscards #premiumbusinesscard #logodesign #brandidentity #businesscards #goldfoil #goldstandard #nothingbutthebest #luxurybranding

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